Plushly is a small blog about Jellycat and the grown-ups who collect it — what to buy first, why it costs what it costs, which city-exclusive stores are worth flying for, and how to avoid fakes.
What Jellycat actually is, why adults collect it, typical prices in USD, a city-by-city look at the London / New York / Paris / Hong Kong exclusive stores — and the three-point checklist for spotting fakes.
Read the guide →Plushly is an independent, non-affiliated blog about Jellycat plush toys and the collecting culture around them. Guides are re-verified regularly — store status changes fast, so always double-check official announcements before you travel.